I did not attend the Big Ten media days held late in July in Chicago, but some University of Michigan sports bloggers did and critiqued the event. Need to put on a media day event for your team? Take into consideration what these guys have to say.
Primary Complaint: Not enough time
- Tim of MGoBlog believed that the two half-days were not enough time for the media in attendance. He argues that if you have all of these reporters traveling to Chicago for the weekend, why limit it to just eight hours over two days?
- According to the bloggers, the first day consisted of 15-minute press conferences with each head coach. It’s not too surprising that some media members felt the press conferences could have lasted longer since there were so many reporters in attendance. MGoBlog writes that the SEC gave coaches 45 minutes to talk to the media. The SEC media day went three days. I do want to note that while the media day may have seemed short, Rich Rod was busy from 10 a.m. through 7 p.m. EDT on the first day.
- Tim also mentions that on the second day when the media could talk to the three players representing their team, he only made it to just over half of his goal of asking each player a couple of questions in two hours. He didn’t even attempt trying to talk to the coach one-on-one because of the lengthy line to do so.
- U-M sports blog Maize N Brew commented on coach Rich Rodriguez selection of the three players representing his team. Dave thought he picked some “outstanding young men” to represent the Maize and Blue. If you are hosting a media day that will not have every athlete on the team in attendance, make sure you select the right players to go. Now you don’t want to pick obscure names that the media may not find interesting, but you want to ensure that the right people are representing your program.
- Dave also remarked on how much he appreciated Rich Rod’s straightforward answers. While he would not discuss certain issues like why a player left the team, he was open and honest with the vast majority of questions. Reporters don’t want to just be fed a line. While every coach has their moments where they have to keep some tidbits to themselves, it’s important to have a coach that is professional but understands the importance of the media.
Every event is going to have its upsides and downsides, you just hope the upsides outweigh those downsides. What do you think makes for a successful media day? For those of you who read or watched the press conferences from this event, did you get enough information?