Dec

26

What did you get for Christmas?

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I know I did pretty well for myself this Christmas. My parents bought me the Adobe Creative Suite 4 Design Standard Student Edition, which includes Photoshop, InDesign, Illustrator, Bridge and Acrobat. I use both Photoshop and InDesign at work, but it’s only editing content or images. I wanted to learn how to create more complicated graphics and design layouts to become truly proficient in both programs so I’m pretty excited about that gift. I am working on a Sports PR e-book so InDesign will work perfectly for that.

Thanks to graduation money from some relatives, I purchased a Flip camera which will be pretty handy when I need to record interviews with the players (a fellow intern says video helps you better understand an interviewee if you can’t hear what he or she is saying). I also hope to use it to create some video segments for this blog, but I’ll have to test it out first.

In addition, I got a few PR and career books that I’m looking forward to diving into and later reviewing here at SPRB. So what did you get for Christmas? Share any fun gifts, practical ones that could help you out at work, etc. in the comment section!

Dec

25

Merry Christmas!

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SPRB would like to wish all of its readers a very merry Christmas and a wonderful holiday season! I hope everyone is able to take a breather from their hectic lives to enjoy some time with friends and family, but I realize that isn’t always possible when working in sports. I know I’m certainly thankful that the NHL takes a two-day holiday break (Dec. 24-25) so I could celebrate Christmas at home with the family.

Posting will likely remain light over the next few days at SPRB because of the holidays, but we’ll be back in full swing to kick it into gear for 2010!

Dec

21

Sports PR Weekly Roundup, December 21 Edition

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I first want to apologize for the lack of posting here at SPRB. Work and finishing up my last semester of college (ever) has kept me swamped over the past few weeks, but I’ve graduated and I’m back to my regular blogging and tweeting schedule. As in the past, the Sports PR Weekly Roundup points you to a variety of great articles and blog posts about PR, sport business, writing, and career tips. If you’ve read anything lately that should be on the list but isn’t already, please share it with us in the comment section!

  • Everyone has their own opinions on the Tiger Woods scandal, including Sports PR 101, PRNewser, SportsProf, Heather Yaxley, Sports Biz with Darren Rovell, The Sports Ace, Sports Management Worldwide Blog, and PRNewser again.
  • Megan Ogulnick attended the MLB Winter Meetings and took notes from the Professional Business Employment Opportunities (PBEO) job fair, which you can check out here and here.
  • NielsonWire points out the three trends driving the increase in viewing sports on TV and reading about sports online.
  • The Sports Networker explains why an athlete should own his or her domain name to protect the athlete’s brand.
  • With the impending new year, Journalistics lists 10 reasons how media relations will get easier in 2010 and tells you how to write a press release.
  • PR 2.0 notes the proliferation of online video.
  • Jason at Take a Peck allows readers to download his free ebook with his sports social media predictions.
  • Dumb Little Man posted its guide to colon use. It’s always a good idea to review those types of writing help blog posts.
  • One of my favorite non-sports/PR blogs is The Simple Dollar, which offers a variety of tips on personal finance. The blogger also reviews a non-finance book every other Sunday and he most recently reviewed Crush It!, which is a book that “tells the story about Gary’s experience in translating his passion into a real business.”
  • Bad Pitch Blog explains the difference between landing an interview and getting a job, while also offering tips along the way.
  • Looking for an idea of some books to read? PR Studies nominates his PR books of 2009.
  • Culpwrit provides 10 tips for networking etiquette.
  • Hypertext breaks down what PR professionals should know about web analytics.