It’s time for another edition of our Sports PR Weekly Roundup in which SPRB points out interesting articles and blog posts about sports business, public relations, career tips, personal improvement and writing tips — basically anything someone in sports PR may find interesting and useful. Did I miss something? Share with us by leaving a comment!
- Fang’s Bites lists the 2012 Sports Business Award winners.
- A Forbes article about how Lewis Howes leveraged LinkedIn to make a seven-figure business in three years.
- The Big Lead does a Q&A with the San Francisco Giants about their social media efforts.
- Sports Biz with Darren Rovell comments on how Congress wants to eliminate military sport sponsorships.
- According to the Sports Business Digest, the Detroit Tigers are the first American League team to reach one-million likes on the team’s Facebook page.
- The Business of Sport delves into crafting your sponsorship pitch.
- PR 2.0 interviews the Discovery Channel’s VP of Social Media about their efforts.
- Lindsay Olson’s blog answers the question whether PR professionals need to learn HTML or not.
- Dave Fleet posts his seven steps to planning better presentations.
- Snow Communications posted four entries in their five-part “The Art of the Pitch” series, which includes: (1) four factors that make the ideal pitch, (2) doing your pitch homework, (3) crafting the pitch, and (4) sending the pitch.
- Staying on Track discusses the “Got Chocolate Milk?” campaign.
- PRBreakfastClub names the 10 ingredients to make your event execution easy.
- The Harvard Business Review blog discusses the power of short-term stretch goals.
- On the Job provides tips on how to toot your own horn without being annoying.
- Fast Company’s 10 rules for hitting your stride at work.
- A very interesting infographic about how office design affects work productivity and happiness courtesy of HR Bartender.
- Career Center Blog gives you options on how to upgrade your skills on a shoestring budget.
- OPEN Forum offers six steps to help employees embrace innovation.
- Student Branding Blog notes that your resume has six seconds to shine and suggestions on how to make it count.
Writing & Blogging
- Blogging Tips lists 20 email marketing tips you should know.
- Copyblogger goes into three components of a content marketing editorial guide that works.
- ProBlogger names 14 proven ways to simplify your blogging and get more done.
After a lengthy hiatus, I am going to try my hand at running Sports PR Blog one more time. Between my very time-consuming job, chronic knee pain (13th knee surgery is next month), and life getting in the way, this blog has been neglected for quite some time and I do apologize for that. I don’t think I’ll be able to update the blog daily as I once did, but I will do my best to ensure at least one blog post goes up each week.
While I work in the PR department of a pro sports team, my position is community relations and that is where my passion truly lies. As such, you will see my blogging focus more on CR than PR. As an executive once told me, “PR is how people think about your team. CR is how people feel about your team.” I’m in the business of making dreams come true and developing and implementing programs in the community on a daily basis – I love my job. You will see me link to non-profit and event planning blogs that I wouldn’t have linked to before my hiatus, but I’ll still keep my eyes peeled for sports PR news and analysis to share with you.
Thank you for your patience and it feels good to be back!