Jun

18

Sports PR Weekly Roundup: June 18 Edition

Filed Under Weekly Roundup 

It’s another installment of Sports PR Weekly Roundup with links to interesting blog posts and articles in five major relevant categories: sport business, PR, career and blogging & writing.

Sport Business

  • SportsBiz with Darren Rovell highlights Chevy’s charitable initiative with One World Futbol to distribute 1.5 million of these balls over the next three years as part of its new deal to be the official car of Manchester United.
  • The New York Times details the marketing of Olympic swimmer Ryan Locthe and “the making of an Olympic sex symbol.”
  • According to Sports Business Digest, the Washington Nationals have started displaying their players’ Twitter handles during their at-bats on the score board. This blog also discusses that the Yankees are blaming StubHub for the team’s low attendance.
  • Fang’s Bites points out that ABC/ESPN is pretty happy with their overnight ratings so far for the NBA Finals. The blog also notes the interview Jim Rome did with David Stern and what went down in this contentious interview.

Public Relations

  • Nieman Journalism Lab did a great piece on lessons the New Orleans newspaper can use from the newspapers in the Motor City (my hometown).
  • A guest blogger on Lindsay Olson remarks on a trend she noticed of reporters using email interviews for articles more so than previously and what PR pros should learn and consider from this trend.
  • Columbia Journalism Review writes about the announcement that 1,900 applications were received for new Internet domain suffixes.
  • Mediashift notes a trend in journalism schools where the universities are having student content populate entrepreneurial news sites.

Career

  • A blogger at Brazen Careerist gives tips on how to ace the water cooler chat with coworkers of any age.
  • Fast Company suggests managers put on their coaching hat to bring out the best in Millennials.
  • Career Center Blog discusses the struggles many workplaces are having with noise distractions in shared work spaces. I know I have to put my iPod on sometimes because my coworkers are just too distracted and I cannot focus on my work at hand with all the chatter.
  • Linked 2 Leadership lists questions leaders should ask to help them find their voice.
  • Personal Branding Blog drives home the point just applying for a ton of jobs online isn’t going to land you a job (most likely).

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