Aug

6

Sports PR Weekly Roundup: August 6th Edition

Filed Under Sports PR, Weekly Roundup 

It’s the latest installment of our weekly roundup of sport business, PR and career-related news. Please feel free to share relevant blog posts and articles in the comment section!

Sport Business

  • Huffington Post addresses research that says female athletes’ endorsements are hindered by sexualization and lack of visibility.
  • Insider discusses iPad is changing the way that NFL players and coaches prepare for game-day.
  • NBCNews.com highlights the value of U.S. gymnast Gabby Douglas’ endorsements following her two gold medals.

Public Relations

  • ProfNet gives advice about sports PR to PR professionals who have never handled a sports client.
  • Sean Clancy at Evolving Communication writes a well-reasoned and thought out letter to Jay Paterno with how his family should respond to the Penn State scandal and JoePa’s involvement.
  • Celeste at Personal Excellence wrote a lengthy, but quite helpful, guide on how to get media coverage for your business, blog or start-up. PR pros will already know (or hopefully do) what she writes about, but it’s a great primer for someone interested in obtaining media coverage.

 Career

  • Ask a Manager and one of their readers provide some great advice when it comes to salary negotiations.
  • Glassdoor Blog lists three career lessons we can learn from Olympic athletes.
  • The Fast Track notes five ways to better manage millennial employees.
  • The Bamboo Project discusses how to find and work with your career stepping stones.
  • The Best Practices blog on Harvard Business Review’s website asks why aren’t you delegating? It examines why many do not delegate enough and how to go about changing that.
  • The Personal Branding Blog asks what is your brand’s color?

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